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BroadCast

BroadCast: Broads Building Businesses is the go-to podcast for and about women entrepreneurs. Join Chief Broad Jenny Powers each week as she interviews today's most successful women business owners. Get entertained, educated and empowered while learning how these women grow their business beyond their wildest dreams . We cover topics that relate to women in business, such as networking, being an entrepreneur, womens business, start ups, and empowerment. Don't miss a single episode.
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Now displaying: July, 2015
Jul 29, 2015

Welcome!  My guests today are two broads who have developed a unique and intriguing idea.  They are Michelle Goldblum and Ali Leipzig, the founders and creators of Soul Camp, which is a multi-day, multi-night, all-inclusive, wellness sleep away camp for adults!  Most of us probably have memories of camp as we grew up; some of those memories are great, and (let’s face it) some are not so great.  Michelle and Ali have created the perfect “camp of your dreams.”

Last year was the first year for Soul Camp, and they have expanded to both the east and west coast for 2015.  This year’s camps are at Camp Towanda in the Poconos, and  Wonder Valley, CA.  Visit their website www.Soul.camp for more information.  

Do you want to know more about this innovative idea?  Here is what the broads share with us about Soul Camp:

  • The story of how Michelle and Ali met and connected through a series of crossed paths will show that this endeavor was simply MEANT TO BE!
  • It’s a camp for your soul (hence, the name)—for connecting to who you really are.
  • All labels from your adult life fall away at Soul Camp, and you get to be that “kid at camp” again.
  • It was the camp director from Camp Towanda who suggested that the ladies bring a retreat-like camp to his facility.
  • They thought, “This could be so much fun!  Why not bring our favorite instructors to our favorite place on earth!”
  • They reached out to yoga instructors, meditation and energy workers, thought leaders, fitness instructors, and wellness leaders.  They all said YES to camp!
  • The ladies secured company sponsors, especially those with the word “soul” in their names or products.
  • The first camp (2014) had about 200 campers (both men and women), and they expect more this year on both coasts.
  • Their plan is to expand, possibly abroad, for next year.  Ultimately, they hope to have Soul Camps all over the US!
  • Soul Camp is like regular camp, except the activities center around mind, body, spirit-based activities, workshops, and classes.  The activities are optional, and the focus is on community and connection among the campers.

The ladies wrap up by sharing their favorite parts of Soul Camp AND the camp cheer!  Don’t miss my exciting conversation with Michelle and Ali!  Their enthusiasm for Soul Camp is contagious!  Let’s pack our bags and head to camp! As a special bonus exclusively for our listeners enter "BROADSOUL" when registering for camp for 20% off your experience. 

 

Links:

www.soul.camp       (website)

 

**Use the code BROADSOUL for a 20% discount for our listeners!

Jul 22, 2015

Welcome!  Today’s featured broad is Melanie Notkin from Savvy Auntie.  Melanie has tapped into the emerging demographic of childless, up and coming, single women in North America.  Melanie is a national bestselling author of Savvy Auntie: The Ultimate Guide for Cool Aunts, Great Aunts, Godmothers, and All Women Who Love Kids and Otherhood, which was inspired by her life in NYC.  She even established Auntie’s Day, the first holiday to honor aunts, which is celebrated on the fourth Sunday in July; this year’s holiday is THIS SUNDAY, July 26.

The inspiration for Savvy Auntie came in 2007, when Melanie lived a busy lifestyle as a business executive.  The most important people in her life were her niece and nephew, but she felt disconnected.  She realized that there women everywhere in their 30’s and 40’s who were single, childless, and important in the lives of children.  Melanie coined the term “PANK” to denote this influential demographic:  Professional Aunt/No Kids.  Statistics show that there are 23 million PANK’s in North America, with an average age of 36.

“We’re not their Mom; we’re not their friend.  We’re the Aunt, the perfect blend.”

My conversation with Melanie covers the following topics:

  • Melanie invested her life savings to create Savvy Auntie, and barely escaped the stock market crash of 2008 in doing so!
  • Melanie took specific steps to launch her business and grow to become a multimedia company.
  • Melanie wishes she had started sooner!
  • Melanie’s advice is to move forward and keep going, even when difficulties come.  Even mistakes can be steps forward.
  • Melanie meditates each day to quiet her mind.

Melanie also shares what the favorite toys will be for this holiday season and talks about what inspires her and helps her to unwind.  At the end of 2015, she wants to look back and know she continued to present a strong message and brand with Savvy Auntie.  Join me to hear more from amazing Melanie!

Links and Resources:

www.savvyauntie.com    ( Melanie’s website)

 

Reach her on Twitter, Instagram, and Facebook at Savvy Auntie.

Jul 15, 2015

Welcome to another episode!  Our broad today is Judy Goss, who is a TV personality, radio show host, publisher, and entrepreneur.  Judy began her career in modeling but has worked as a casting director, art buyer, agent, producer, and editor.  She has worked for More magazine and served as the editor of Cosmopolitan.  She currently hosts “What Women Want,” a weekly radio show on LA Talk Radio with 30,000 listeners monthly. She makes regular appearances on Fox NY, WABC, and NBC Connecticut.  As you can see, her background is extensive in various areas, and she is busy with many endeavors!

Judy shares the following about her experiences:

  • She tells how her business developed from an idea to a dream to reality!
  • She shares her vision for the future of “Over 40 Females.”
  • She talks about the success of the radio show she produces, directs, and hosts.
  • She gives helpful advice about securing investors for your business.
  • She talks about her business plans for the second half of 2015, along with what might be THE NEXT BIG THING!
  • She reveals the inspiring book and magazine that should be part of any entrepreneur’s toolbox.

Judy’s advice when the going gets tough?  “Keep taking a step forward, NO MATTER WHAT IS GOING ON!”  Join us for more of the exciting conversation with Judy!

Resources:

Judygoss.com    (website)

Over40females.com  (Judy’s online and live networking community) 

LAtalkradio.com  (find archived episodes of “What Women Want”)

 

 

Jul 8, 2015

Today’s Broad is Sandra Gault, the Founder and CEO of True Gault in NYC.  Sandra is breaking the mold and reshaping the way women think about high heels----one shoe at a time.  Sandra’s company uses 3D measuring technology and a patented fit formula to capture the biomechanics of feet to create customized high heels.  

In this episode, Sandra discusses the following about her revolutionary business:

  • How Sandra, “a geek in high heels,” became frustrated with having to compromise fit or fashion to wear the high heels she wanted.
  • How Sandra combined her loves of business, technology, and fashion to create her successful enterprise.
  • How Sandra worked to build her company from an idea and a blank sheet of paper.
  • How Sandra’s “butterfly moment” occurred at a party, and the idea was born for customized shoes that are comfortable to wear!
  • The steps Sandra took to build her business, including the value proposition, business plan, industry analysis, target market identification, and securing investors.  She explains how she did it, beginning with step ONE!
  • How you don’t have to have all the answers to get started with your business idea.  “The work will show you the way and give you the knowledge.”
  • How Sandra’s “Toolkit of Skills” helped her build her company and can help build ANY business!
  • How a horse race helped her realize that nothing can be taken for granted, and you have to acknowledge mistakes and be resourceful to be successful.
  • What’s next for True Gault?  The vision is BIG!

Resources:

QuickBase from Intuit—(Sandra’s recommended cloud-based software for any business owner)

The Hard Thing about Hard Things by Ben Horowitz

Key Performance Indicators by David Parmenter

Essential Principles for Fundraising Success by G. Douglass Alexander

 

Jul 1, 2015

Hi Broads!

 

Welcome to the show!  Today, we are talking to an intuitive Broad that discovered a hole in the marketplace for mid-priced legal advice, while a student at Yale Law School and she took action by starting her own business- Priori Legal.  

 

Basha Rubin, founder and CEO of Priori Legal takes us on her entrepreneurial journey.  Listen to the podcast to find out the following:

 

  • Why Basha didn’t know she was a start up
  • How she feels about the whole idea of writing a business plan, and what she wrote instead
  • Why she feels that she did way too much before she launched her product
  • How "Perfect can be the enemy of good"
  • Why legal advice on the web is so necessary in today’s business world, but also dangerous
  • What it takes to be a Prior Lawyer and why only 20% of their candidates are accepted
  • The benefits of using Prior Legal instead of finding a lawyer on your own
  • Stay tuned for details about the membership site

 

Resources:

www.priorilegal.com

 

 

Priori Legal Website

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