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BroadCast

BroadCast: Broads Building Businesses is the go-to podcast for and about women entrepreneurs. Join Chief Broad Jenny Powers each week as she interviews today's most successful women business owners. Get entertained, educated and empowered while learning how these women grow their business beyond their wildest dreams . We cover topics that relate to women in business, such as networking, being an entrepreneur, womens business, start ups, and empowerment. Don't miss a single episode.
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Now displaying: Page 1
Sep 2, 2015

Welcome!  Today’s featured broad is Maria Seidman, Entrepreneur magazine’s emerging entrepreneur of the year.  She is the CEO and Co-fFunder of Yapp, the app that creates mobile apps!  

Maria’s idea for Yapp grew out of a need to create an app for a women’s group she was a member of.  She shares the following about her journey:

  • She took out a self-proclaimed cheesy classified seeking a business partner 
  • She literally met HUNDREDS of people and drove her friends crazy trying to find a technical engineer to partner with her.
  • Maria didn’t launch with a formal business plan but had a “product spec document.”
  • If she started her company again, she says she would stick with a prototype and a lean canvas model and spend more time with people.
  • Her “lean” methodology comes from Eric Ries’ book, The Lean Startup---and is embodied by  the brillaint "salad bar "analogy she shares.
  • She noticed that her potential investors were only interested in a prototype of the product, NOT a business plan.
  • Yapp lets you create a basic app for free, using a quick tutorial and blank templates.  It’s user-friendly and simple to use!
  • Yapp is ideal for events, groups, retreats, reunions, support groups, companies, retailers, and teams.
  • Maria says the totally free product will probably go away soon as the company narrows its focus but continues to provide great support for users.

Join us for more from Maria!  She shares her favorite sources of inspiration and favorite business hacks.  Visit her website at www.yapp.us or email Maria directly at maria@yapp.us.

 

 

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